Continental Research is a respected, trusted MRS Company partner. It began trading in 1989 and is a BDRC Continental Group company. Based in London, it has a turnover in excess of £6 million and employs 40 full-time staff.
Continental Research offers the full range of research services - quantitative and qualitative, ad-hoc and continuous, consumer and business, and domestic and international. The company offers market research solutions to all kinds of marketing problems, but specialises in five main areas:
- The B2B & Finance sector
- The Media & Advertising sector
- The Internet & Telecoms sector
- The Public sector
- The Travel & Transport sector
Continental Research’s mission is to deliver reliable research that achieves the objectives of a client’s brief and the company has evolved and grown by keeping abreast of changing research techniques whilst recognising the need to provide robust and actionable data. This has been achieved by ensuring our methods of data collection meet industry standards and the techniques used can stand up to industry scrutiny.
Continental Research aims to provide research solutions that are creative in design, high in quality, cost-effective and which provide actionable results. Our philosophy is to use research to help our clients build their businesses and we aim to stretch research as far as it will go in pursuit of this aim. We will draw conclusions from research projects, based on the results, but also make recommendations based on our wider sector and business experience.